Privacy Policy

W.A.R.D. (a service by W.A.R.D. LLC) operates mobile applications W.A.R.D.

We at W.A.R.D. LLC respect your privacy and are firmly committed to the security of any information we receive.
This Privacy Policy explains how we collect, use, and disclose information when you use our website https://ward.ai/, our mobile applications (including the W.A.R.D. mobile app for Android or iOS), and other products and services (collectively as “Services.”)

We collect information only when we have a reason to do so, such as providing our service by communicating with you or improving our Services.

Information is collected in two ways:

  • in case you give it to us;
  • automatically gathered data during the operation of our Services.

Your information typically includes necessary details for sign-up, such as your name, email address, and password. We may also collect other information that you provide during our communication.

Automatic information can be categorized as follows:
Log Information. We collect information like any standard online service provider, such as web browser or mobile device information. While using our Services, we can collect data such as your timezone, IP address, mobile device and network information.

Usage Analytic Information. This refers to data collected and analyzed to understand how a particular product, service, or feature is being used by its users. It provides insights that can be used to improve the users’ experience and optimize the product or Service. For instance, these could be app version, application opening frequency, way of opening Services (from desktop, push-notification, etc), or recording user behavior in an application.

Location Information. We use your IP address to determine your device's location, which helps us understand our users' geographic distribution.

Information from Cookies and other technologies. A cookie is a piece of information a website stores on your computer and that your browser provides to the website every time you return. W.A.R.D. uses cookies to identify and track visitors, understand how our Services are used, and determine access preferences. According to the law, we can store cookies on your device if they are strictly necessary for the website's operation.

For all other types of cookies, your permission is required in compliance with GDPR or other applicable laws in your country.

Services use various types of cookies, including those placed on our pages by third-party services.

The data we collect with Google Analytics cookies is transferred and stored with Google, which we analyze with Google Analytics software (Google Analytics 4).

Why we collect data

We collect the abovementioned data to:

  • create and maintain your account;
  • enhance and improve our Services;
  • analyze user trends and interactions to improve our Services and make them easier to use;
  • prevent problems, protect security, detect fraudulent transactions and illegal activities, fight spam, and safeguard the rights and property of W.A.R.D. and others;
  • keep you updated about the latest offers and promotions from W.A.R.D. and other companies that we believe you might be interested in. We may also request your feedback or inform you about W.A.R.D. products and services;
  • personalize your experience, recommend content, target marketing messages, and display relevant ads.

Our legal basis for processing data

For those in the European Union, please note that under EU data protection laws, we have a lawful basis for processing information about you that is based on our performance of our obligations to you under the Terms of Use or other agreements with you or the need to administrate your account.

The legal basis for processing personal data is our legitimate interests and your consent.

For individuals residing in California, the California Consumer Privacy Act (CCPA) requires disclosure of the categories of personal information we collect and how we use it, the categories of sources from which we obtain personal information, and the third parties to whom we disclose that information.
Any personal data we collect about you (as set out below) comes from the source categories below:

  • from you, including through your use of our Services;
  • automatically recorded by you;
  • third parties (for example, if you give permission to social networks to share your data with us or if you have made that data publicly available online).

Rights in California

Subject to certain limitations, if you are a California resident, you have the right to request the following from us: disclosure of the personal data we collect about you, deletion of all our data collected about you or stored by you. In addition, you may object to the sale of your personal information. As a California resident user, you also have the right to designate an agent to exercise these rights on your behalf.

The CCPA requires companies that "sell" personal information (as that term is defined in the CCPA) to give California residents the right to opt-out of such sales. W.A.R.D. LLC does not "sell" your personal information as we understand and interpret the term.
Users residing in California have the right not to be discriminated against for exercising their rights. We do not discriminate against users for exercising their rights under the CCPA.

Accessing and deleting your personal data

As a California resident user, you have the right to request that we disclose the categories of your personal information that we collect, use or sell. You also have the right to request certain partial disclosures of the personal information we collect about you. However, we are entitled to withhold information the disclosure of which poses too great a risk to you or your personal data (for example, in the case of financial data or passwords).
You have the right to request that we delete all personal data that we have collected about you/from you.
However, we may withhold certain personal data under applicable law, including personal data necessary to fulfil the following purposes: Providing our Services; Protecting our business and system from fraudulent activity; Identifying and correcting errors that affect existing functionality; Exercising freedom of expression or other rights as necessary for us or others; Complying with law enforcement requests under a lawful process; For our own internal purposes that are reasonably related to your relationship with us; or To comply with legal requirements. We need certain types of data to enable us to provide our Services to you. If you want us to delete it, you may no longer have access to our Services.

How we share data

The data we collect may be shared with our other services/companies, our technology suppliers, and our hosting provider.

We will share your data if required by law, for example, by court order or to prevent fraud or other crimes.

We do not sell or rent your data to third parties.

Sharing Information

We share Data about you in limited circumstances, as outlined below, and with appropriate safeguards for your privacy:

  • Subsidiaries, Employees, and Independent Contractors: We may share your information with our subsidiaries, employees, and independent contractors who require it to help us provide our Services or process it on our behalf. We ensure that our subsidiaries, employees, and independent contractors follow our Privacy Policy regarding the personal information we share with them.
  • Vendors and Service Providers: To assist us in meeting business operations needs and to perform certain services and functions, we may disclose Data to vendors and service providers, including providers of hosting services, customer service vendors, cloud services, content delivery services, data warehouse services, support and safety monitoring services, web analytics services, payment and transaction providers, and other information technology services providers. However, we ensure that these vendors agree to our privacy commitments before sharing any Data with them.
  • Legal Requests: We may share your Data, including information about your interactions with our Services, with government authorities or other third parties as required by law: (i) if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, (ii) to protect and defend our rights or property, (iii) if we determine, that there is a violation of our terms, policies, or the law; (iv) to detect or prevent fraud or other illegal activity; (v) to protect the safety, security, and integrity of our products, employees, or users, or the public, or (vi) to protect against legal liability.
  • Business Transfers: If we are involved in a strategic transaction, reorganization, bankruptcy, receivership, or transfer of services to another company (collectively, a "Transaction"), your Data and other information may be disclosed to counterparties and others assisting in the transaction as part of the due diligence process and transferred to the successor or affiliate along with other assets as part of such Transaction.
  • With Your Consent: We may share and disclose information with your consent or at your direction. For example, we may share your information with third parties with which you authorize us to do so, such as the social media services that you connect to our site.
  • Aggregated or De-Identified Information: We may share information that has been aggregated or reasonably de-identified so that the information could not reasonably be used to identify you. For instance, we may publish aggregate statistics about the use of our Services.

How long we keep data

W.A.R.D. processes and stores personal data for the period needed to realize the processing purposes outlined in this Policy.

W.A.R.D. must delete personal data or request new consent from users if the need for processing persists for W.A.R.D. or if another processing purpose arises.

W.A.R.D. is entitled not to store additional data and may delete the previously collected user personal data at any time if it is no longer required.

W.A.R.D. may keep storing personal data if subsequent processing is foreseen by law.

Where data is processed and stored

We design, build, and operate our systems to ensure that your data is as secure as possible at all stages, both during processing and storage.

All personal data is stored in the European Economic Area (EEA) or Ukraine. However, data collected by Google Analytics and other similar services may be transferred outside the EEA for processing.

W.A.R.D. uses the following GDPR-compliant services for data analysis:

  • Google Analytics;
  • Google Firebase;
  • Sentry;
  • Smartlook;
  • Google Recaptcha

Protecting data and ensuring security

We employ various measures to protect the information we collect, transmit, and store. These measures vary based on the sensitivity of the information we collect, process, and store and the current state of technology. However, it's important to note that no system can be guaranteed 100% secure.

We also ensure that any third parties we deal with maintain the security of all personal data they process on our behalf.

If you have reason to believe that the security of your interactions with us has been compromised, please immediately notify us using the “Contact Us” section below.

Your rights

You have the right to request:

  • information about how your personal data is processed;
  • correction of any inaccuracies in your personal data

Additionally, you can:

  • object to how your personal data is processed;
  • request that your personal data be erased if there is no longer a justification for its retention;
  • ask that the processing of your personal data be restricted in certain circumstances;
  • set your browser to reject cookies (it means that you can typically choose to set your browser to remove or reject browser cookies before using W.A.R.D.`s website, with the drawback that certain features of W.A.R.D.`s website may not function properly without the use of cookies);
  • close your account.

If you have any of these requests, please contact us.

Links to other websites

W.A.R.D. may contain links to other sites, applications, and services. Because W.A.R.D. does not operate those external sites, applications, and services, we cannot take responsibility for their privacy practices. We recommend that you consistently review their privacy policies to understand their practices. It's important to note that this Privacy Policy describes W.A.R.D. practices.

When following a link to another website. If you go to another website from this one, please read the privacy policy on that website to understand how your information is handled.

When following a link to W.A.R.D. from another website. If you come to W.A.R.D. from another website, we may receive personal information from that website. To learn more about this, please refer to the privacy policy of the website you came from.

Children’s privacy protection

W.A.R.D. IS NOT INTENDED FOR USE BY INDIVIDUALS UNDER THE AGE OF 18, and W.A.R.D. does not knowingly collect, store, share, or use the Personal Data of children under 18 years. If you are under the age of 18 years, please refrain from providing any Personal Data to W.A.R.D., even if prompted to do so.

If you become aware that W.A.R.D. is otherwise collecting Personal Information about children in violation of this policy, please contact us at

Contact us

W.A.R.D. LLC, located at 12 Gagarina Avenue, Kharkiv city, post office 61010, Ukraine, is responsible for collecting, using, and disclosing your Personal Information under this Privacy Policy.

If you have any questions about this Privacy Policy, wish to file a complaint, or have suggestions, please contact us at or by post at W.A.R.D. LLC, 12 Gagarina Avenue, Kharkiv city, post office 61010, Ukraine.

Please note that while we welcome email communications, they may not always be secure. Therefore, refrain from sharing any sensitive information via email.

Changes to this policy

We reserve the right to modify this Privacy Policy. In that case, the ‘last updated’ date at the bottom of this page will be revised accordingly. Any changes will take effect upon the revised Privacy Policy posted on the Services.

We reserve the right to adjust our practices and this Policy at any time. We encourage you to check this page regularly to stay informed about our current practices.

If these changes affect how your personal data is processed, W.A.R.D. will take reasonable steps to let you know.

Last updated 21 August 2024